Prof. Dr. Welf Weiger

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  • 2022 | Journal Article | 
    ​ ​Deflected by the tin foil hat? Word‐of‐mouth , conspiracy beliefs, and the adoption of innovative public health apps​
    Kraemer, T.; Weiger, W. H. ; Trang, S.   & Trenz, M. ​ (2022) 
    Journal of Product Innovation Management, art. jpim.12646​.​ DOI: https://doi.org/10.1111/jpim.12646 
    ​Details  DOI 
  • 2021 | Journal Article
    ​ ​Competition versus cooperation: How technology-facilitated social interdependence initiates the self-improvement chain​
    Wolf, T. ; Jahn, S.; Hammerschmidt, M.   & Weiger, W. H. ​ (2021) 
    International Journal of Research in Marketing, 38(2) pp. 472​-491​.​ DOI: https://doi.org/10.1016/j.ijresmar.2020.06.001 
    ​Details  DOI 
  • 2021 | Journal Article
    ​ ​The perils of gamification: Does engaging with gamified services increase users’ willingness to disclose personal information?​
    Trang, S.   & Weiger, W. H. ​ (2021) 
    Computers in Human Behavior, 116 pp. 106644​.​ DOI: https://doi.org/10.1016/j.chb.2020.106644 
    ​Details  DOI 
  • 2020 | Journal Article
    ​ ​Toward a theory of spirals: the dynamic relationship between organizational pride and customer-oriented behavior​
    Kraemer, T.; Weiger, W. H. ; Gouthier, M. H. J. & Hammerschmidt, M. ​ (2020) 
    Journal of the Academy of Marketing Science, 48(6) pp. 1095​-1115​.​ DOI: https://doi.org/10.1007/s11747-019-00715-0 
    ​Details  DOI 
  • 2020 | Journal Article | Research Paper
    ​ ​One app to trace them all? Examining app specifications for mass acceptance of contact-tracing apps​
    Trang, S. ; Trenz, M. ; Weiger, W. H. ; Tarafdar, M. & Cheung, C. M.​ (2020) 
    European Journal of Information Systems, 29(4) pp. 415​-428​.​ DOI: https://doi.org/10.1080/0960085X.2020.1784046 
    ​Details  DOI 
  • 2020 | Journal Article
    ​ ​Experiences that matter? The motivational experiences and business outcomes of gamified services​
    Wolf, T. ; Weiger, W. H.   & Hammerschmidt, M. ​ (2020) 
    Journal of Business Research, 106 pp. 353​-364​.​ DOI: https://doi.org/10.1016/j.jbusres.2018.12.058 
    ​Details  DOI 
  • 2019 | Journal Article
    ​ ​Who’s pulling the strings?​
    Weiger, W. H. ; Wetzel, H. A.   & Hammerschmidt, M. ​ (2019) 
    European Journal of Marketing, 53(9) pp. 1808​-1832​.​ DOI: https://doi.org/10.1108/EJM-10-2017-0777 
    ​Details  DOI 
  • 2018 | Conference Paper | 
    ​ ​Gamified Digital Services: How Gameful Experiences Drive Continued Service Usage​
    Wolf, T. ; Weiger, W. H.   & Hammerschmidt, M. ​ (2018)
    ​Proceedings of the 51st Hawaii International Conference on System Sciences. ​51st Hawaii International Conference on System Sciences​, Hawaii.
    Hawai​: University of Hawaiʻi at Mānoa. DOI: https://doi.org/10.24251/HICSS.2018.147 
    ​Details  DOI 
  • 2017 | Journal Article
    ​ ​Leveraging marketer-generated appeals in online brand communities​
    Weiger, W. H. ; Wetzel, H. A.   & Hammerschmidt, M. ​ (2017) 
    Journal of Service Management, 28(1) pp. 133​-156​.​ DOI: https://doi.org/10.1108/JOSM-11-2015-0378 
    ​Details  DOI  WoS 

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